Reckitt Hong Kong Partners with Ngong Ping 360 To Launch "Smart Nature Explorer" Programme to uplift quality family time during the pandemic with HK$600 gift sets up for grabs
HONG
KONG SAR - Media OutReach - 3 June
2021 - How to pick a good option for family bonding activities becomes more
challenging throughout the pandemic, as parents are more concerned about their
children's hygiene and health when going outdoors. Today, Reckitt Hong Kong announces its partnership of
Mead Johnson Nutrition and Dettol with Ngong Ping 360 in launching the exclusive "Smart
Nature Explorer". The fun-filled programme aims to strengthen family's
bonds through outdoor adventures during the pandemic, with Reckitt safeguarding
the hygiene of all participating families with Dettol products. All participants
will also enjoy a 25% discount on cable car tickets to Ngong Ping 360, with
plenty of Reckitt's gift sets to win!
"Smart
Nature Explorer" at Ngong Ping Village opens from now till 11 July. The programme
aims to unleash children's explorer spirit as they lead their parents through a
series of activities at Ngong Ping Nature Base using a guide map provided.
Participants who completed the mission will gain a chance to win gift sets worth
up to HK$600.
Sign
up for the Mead Johnson Loyalty Programme to take part in the adventure
Parents
only need to take a few steps to register for the Mead Johnson Loyalty Programme.
With the 30 points available upon successful registration, they can then enjoy a 25% discount for round trip
tickets taking Crystal or Standard cable cars to Ngong Ping 360. Children
joining the programme will receive a special "Smart Nature Explorer mission kit"
that includes a guide map and a pack of six colour markers to help them accomplish
their missions. Dettol Hand Sanitizers will be available at designated areas to
ensure health protection, while each participant will also receive a 50ml
Dettol Hand Sanitizers to maintain hand hygiene throughout the adventure.
Each
young participant who completed the "Smart Nature Explorer" mission can redeem
an attractive gift pack worth HK$400, which includes a kaleidoscope and a
buy-one-get-one-free coupon for Mead Johnson NeuroPro Series (Stage 4) formula
milk. There's an added prize for the first 500 explorers who complete the
mission – they will receive a "My First 15x Telescope" worth around HK$200, to help
them scope out the landscape for their next adventures.
"Reckitt
is always driven by Our Purpose to protect, heal and nurture, in the relentless
pursuit of a cleaner, healthier world. Mead Johnson Nutrition and Dettol being
our core brands also work closely with parents to create valuable
parent-children time by ensuring their health and safety." said Pankaj Agarwal,
Reckitt's General Manager Hong Kong, Taiwan & Cross-Border. "We are
thrilled to join hands with Ngong Ping 360, an attractive and popular tourism
spot, to launch this campaign. This is such a fun and educational activity that
encourages parents and children to explore nature together. We hope parents and
children can also have more peace of mind and enjoyment during the adventure
with our hygiene protection."
Andy
Lau, Managing Director of Ngong Ping 360, continued, "Ngong Ping 360 is
committed to promoting green tourism and has been organising a diversity of
outdoor activities for different customer segments, to tackle the current challenges
faced by the local tourism industry. We are delighted to partner with Reckitt,
a well-trusted brand, to provide an exceptional and hygienic travel experience
for families to meet the rising demand for outdoor activities during the
pandemic."
The issuer is solely responsible for the content of this announcement.
About Reckitt
Reckitt* exists to protect, heal, and nurture in
the relentless pursuit of a cleaner, healthier world. We believe that access to
the highest-quality hygiene, wellness and nourishment is a right, not a
privilege.
Reckitt is the company behind some of the world's
most recognisable and trusted consumer brands in hygiene, health, and
nutrition, including Air Wick, Calgon, Cillit Bang, Clearasil, Dettol, Durex,
Enfamil, Finish, Gaviscon, Harpic, Lysol, Mortein, Mucinex, Nurofen,
Nutramigen, Strepsils, Vanish, Veet, Woolite and more.
Every day, more than 20 million Reckitt products
are bought globally. We always put consumers and people first, seek out new
opportunities, strive for excellence in all that we do and build shared success
with all our partners. We aim to do the right thing, always.
We are a diverse global team of more than 43,000
colleagues. We draw on our collective energy to meet our ambitions of
purpose-led brands, a healthier planet, and a fairer society.
*Reckitt is the trading name of the Reckitt
Benckiser group of companies
#Reckitt
About Ngong Ping 360
As
an important tourist attraction located on Lantau Island in Hong Kong, Ngong
Ping 360 offers an exciting opportunity for guests to experience a unique
natural and cultural experience. The Ngong Ping Cable Car stretches 5.7 km from
Tung Chung to Ngong Ping.
The
Ngong Ping Cable Car is a rare example of a bi-cable gondola circulating lift
system, and is the longest aerial cable car system of its kind in Asia. It
offers a visually spectacular 25-minute journey with panoramic views of the
flora and fauna of North Lantau Country Park, Tung Chung Bay and the Hong Kong
International Airport.
Ngong
Ping Cable Car experience and itinerary of Tai O culture tour, along with the
Big Buddha and Po Lin Monastery, ranked second in the "Top 10 experiences in
Asia" category of the Travellers' Choice Awards for Experiences announced by
the world-renowned travel website TripAdvisor in 2018. Meanwhile, it is also
one of the "Top 25 experiences in the World", ranked by TripAdvisor. In the
same year, Ngong Ping 360 also received the "Certificate of Excellence 2018"
presented by TripAdvisor. In 2017, the Company was recognised as one of "The
world's 10 best cable cars" by USA Today. Besides, it was also selected as
amongst "10 of the world's best cable car rides" by CNN.com in the USA in 2015.
In 2014, Ngong Ping 360 received the CILT Award 2013 – Enterprise Award
presented by the Chartered Institute of Logistics and Transport in Hong Kong
(CILTHK). It was also selected as one of the "Cable cars: 10 amazing rides
around the world" by The Daily Telegraph in the UK.